Formula 1 Miami Grand Prix Social Media
Formula 1 Miami Grand Prix Social Media
The process?
To design these posts I wanted to create something that was both visually interesting and would hold value to the consumer. I used various tools to have the final product I was proud of.
Cohesive branding?
In order to maintain consistent branding, I created a new color palette, which drew on some of the current colors and added some more vibrant ones in as well. I also wanted to change the font to something a little more accessible and readable, but also went with the aesthetic of Miami and racing in general.
I was responsible for developing social media posts, including engaging captions and relevant hashtags. My goal was to create content that was vibrant, distinctive, and entertaining—while also providing genuine value to the audience. I focused on producing a diverse mix of content types that remained consistent with the color palette and branding guidelines I had established.
Programs Used:
Adobe Photoshop, Adobe Illustrator, Canva
Inspiration?
First, I stated by looking at the current branding and content for the Miami Grand prix. I liked the vibrant colors, how images stood out, and the interactive captions below. Therefore, combining those elements with pieces that I wanted to add, I created posts that would fit within the branding I created.
Final Product?
For the final product, I wanted to take the images I have created and put them into mockup posts that also included captions and all of the images to be included in the carousel.
Final Deliverable & Caption
Above are the posts that will scroll after the thumbnail pictured to the right.
The entire caption would be:
🔥 ON POLE IN MIAMI! 🔥
Lando Norris locks in P1 with a rapid 1:30.084 at the Miami Grand Prix 🇺🇸
The papaya rocket is flying high in the 305 🌴🏁
This is more than just a fast lap — it’s a statement. Let’s bring the heat to race day! 🧡⚡️
#PolePosition #MiamiGP #LandoNorris #McLarenF1 #Formula1 #F1Miami #305Vibes #RaceWeekend #PapayaPower #F1Quali
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Final Deliverable & Caption
🏁 Miami GP History 🌴
Formula 1 meets South Beach glam. The Miami Grand Prix hit the grid in 2022, making it one of the newest and most talked-about additions to the F1 calendar. Held at the Miami International Autodrome, the race circles around Hard Rock Stadium, home of the Miami Dolphins—turning a sports hub into a global racing stage.
Designed as a temporary street circuit, the track features 19 turns, 3 DRS zones, and a thrilling 5.41 km layout. With high-speed straights and technical corners, it challenges even the most seasoned drivers.
📍 Track: Miami International Autodrome (Florida, USA)
🗓️ Inaugural Race: May 8, 2022
🔁 Laps: 57
🏆 Past Winners:
2022 – Max Verstappen (Red Bull Racing)
2023 – Max Verstappen (Red Bull Racing)
From palm-lined straights to star-studded paddocks, the Miami GP is more than a race—it's a spectacle of speed, style, and sun-soaked adrenaline. 🌞🏎️🔥
#MiamiGP #Formula1 #F1Miami #HardRockStadium #F1History #GrandPrixWeekend #RacingInMiami #305Vibes #FastLife
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Final Deliverable & Caption
🌎 It’s race week in the 305 — and no matter where you are in the world, it’s Miami GP time! ⏰
From sunrise watch parties to midnight lights-out, F1 fans across every time zone are locking in for the heat, the hype, and the hustle of one of the season’s most electric races. 🔥🏁
Where will you be watching from? 👀👇
#MiamiGP #F1Worldwide #Formula1 #RaceDayReady #GlobalGrid #F1FansUnite #305Vibes #LightsOutAndAwayWeGo #F1Everywhere
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Thumbnail with all photos pictured above
Final Deliverable & Caption
🎶 If F1 teams were songs... 🏁
From high-speed anthems to smooth pit stop beats, every team’s got a vibe — and we’re setting the soundtrack. 🔊💥
Which team’s song is so them it hurts? And who deserves a remix? 🎧👇
Drop your picks or playlist-worthy additions in the comments!
#Formula1 #F1TeamsAsSongs #F1Playlist #MiamiGP #F1Vibes #TeamAnthems #RaceModeOn #F1Soundtrack #PolePositionPlaylist
FINAL DELIVERABLE & Caption
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Winding around Hard Rock Stadium, this 5.41 km street-style circuit features 19 corners, 3 DRS zones, and a blend of high-speed risk and technical skill. It’s a track that tests nerves, strategy, and tire management all in one.
From Sector 1 to the final chicane — this is where champions make moves. 🏁
📍 Ready to master Miami? Tap to explore the circuit!
#MiamiGP #TrackMap #F1Miami #Formula1 #CircuitBreakdown #RaceWeekend #305Vibes #F1TrackGuide #SpeedAndSunshine #HardRockCircuit
Final Deliverable & Caption
Max Verstappen takes the win at the Miami Grand Prix, showing once again why he’s the king of consistency and control. From beach vibes to beast mode — no one could catch the #1 car in the 305. 🌴🏁
Another W for Red Bull. Another statement from Max. 💪
#MiamiGP #MaxVerstappen #RedBullRacing #Formula1 #RaceWinner #F1Miami #305Vibes #ChampionMentality #F1Victory #SuperMax